Yahoo! Press Kit

I was responsible for creating and launching the Yahoo! Small Business brand. As part of the branding effort, we created a slick quarterly newsletter that went out Small Business customers. This included tips, interview and articles that helped drive down support costs and aided retention efforts.

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Climbing up the walls

Collage inspired by Radiohead’s “Climbing up the walls” “Climbing Up The Walls” I am the key to the lock in your house That keeps your toys in the basement. And if you get too far inside You’ll only see my reflection. It’s always best when the candle’s out, I am the pick in the ice. [...]

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7up Rich Media

7up needed a way to promote their new 7up Plus, with made real fruit juice and added calcium. This concept used rich media takeovers with high stopping power to get the message out to consumers.

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Nimblefish Website

I redesigned the Nimblefish website with bold, aspirational imagery and content. Combining a cleaner, more modern navigation with one-click pop-out graphics and charts, the new Nimblefish website includes a complete run-down of available solutions, technology and services – making it easy for clients to better understand exactly what Nimblefish has to offer. “As a company, [...]

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Bio-Rad Teaser Stickers

For Bio-Rad’s new line of thermocyclers, I created a interactive print teaser campaign that allowed lab techs to peel stickers and paste around the lab. Under the stickers, the url “rethinkPCR.com” directed users to a landing page where they could submit their ideas on how they would rethink PCR. The campaign was the first teaser [...]

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Hyundai Flash Website

Please be patient for the file to load, this version is only for my portfolio. I created a non-linear navigation to encourage exploration and interactive with the new Hyundai line up. Click on the cars along the bottom and use your mouse to scroll to see an example.

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Chevron – Let it snow campaign

Using the famous Chevron cars, I created an online campaign for the winter season that used rich media to get users to think “under the hood” and discover the benefits of Chevron Techron. The rich media dropdown banner allowed users to interact with the engine and eliminated the need for a detailed landing page, as [...]

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Superterminal Ticketing Kiosk

The SuperTerminal ticket kiosk allowed users to do everything from getting cash and ordering concert tickets to paying parking fines and downloading faxes. I created the touchscreen interface for the kiosk, working with the product designer to create a unified experience.

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Anthem Health Insurance

Rich Media page takeover for Anthem Insurance that lead to landing page where users could design their own health plan using interactive tools.

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