[tag]Dr Pepper[/tag] needed a way to generate excitement about it’s “23 Flavors” in every can. We created the concept of the user building their own flavor “experience” [tag]online[/tag] by dragging feelings, emotions, and objects that interest them onto the can. The result would be a custom [tag]online video[/tag] experience that would be 100% unique, [...]

I was responsible for creating and launching the Yahoo! Small Business brand. As part of the branding effort, we created a slick quarterly newsletter that went out Small Business customers. This included tips, interview and articles that helped drive down support costs and aided retention efforts.

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I redesigned the Nimblefish website with bold, aspirational imagery and content. Combining a cleaner, more modern navigation with one-click pop-out graphics and charts, the new Nimblefish website includes a complete run-down of available solutions, technology and services – making it easy for clients to better understand exactly what Nimblefish has to offer.
“As a company, Nimblefish [...]

In 1999, I created an online brand for Trapezo, a company that distribute content anywhere, freeing information from Web sites, databases and desktops. Trapezo later raised $16 Million dollars from Softbank Venture.

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In early 1998, I was hired to create an online brand and ecommerce website for a startup called Cook Express. While most sites at this time suffered from poor design and layout, I created a magazine-style shopping experience while still minimizing download time (remember this was back when a majority people connected via dial up). [...]

In 1997, for Stephen King’s “The Dark Tower”, I created an early prototype to some of the web-based games for shows like “Lost” today. Visitors could surf different websites, collect clues and use online trading cards to solve a puzzle.
I also created a full custom typeset for the online experience, allowing us to use the [...]

In 1996, I worked with Novo Media group, an emerging interactive design company, to create an interactive CD-rom. Using Director,  I created an interactive experience that explained Novo’s services and increased awareness.

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